Swedish esports organization EYEBALLERS has announced a significant infusion of new investors, promising to elevate their presence both in the competitive scene and as a lifestyle brand. Among the new faces in the EYEBALLERS family are some notable personalities from various fields.
Leading the pack of investors is Adrian Kempe, the dynamic forward from the Los Angeles Kings, whose involvement underscores the merging paths of traditional sports and esports. He is joined by Swedish pop music sensation Victor Leksell, adding a touch of celebrity allure and cross-industry appeal to the team.
Completing the list are the co-founders of the popular online game GeoGuessr, a game known for challenging players to identify locations from Google Street View panoramas. Their technological expertise and innovative approach to gaming are expected to inject fresh strategies and perspectives into the organization.
This diversified investment group is poised to help EYEBALLERS not only in competitive esports arenas but also in expanding their lifestyle brand, promising exciting developments for fans and partners alike. The current active roster for EYEBALLERS, featuring Jesper "JW" Wecksell, Anton "Sapec" Palmgren, Pepe "Peppzor" Borak, Ludwig "HEAP" Alonso, and Maikil "Golden" Selim, is set to benefit greatly from these new resources and direction.
Source: X
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