During a live broadcast, Zeus shared with the audience an approximate sum of the actual prize money that major participants are competing for. According to him, thanks to the sales of stickers and autographs, the total revenue generated by the tournament amounts to around 40 million dollars.

It has long been understood that the official prize pool of $1,250,000 is just a small part of the overall picture. However, the figure mentioned turned out to be far more impressive than expected: the true value of a major is tens of millions of dollars, which is 32 times the official prize amount.

Previously, former Monte coach lmbt stated that organizations from the most profitable capsule series at the BLAST Paris Major 2023 received about $4,000,000 just from sticker sales. Meanwhile, according to him, at the next PGL Major Copenhagen 2024, teams earned about eight times less. You can read more details in our article.

The next major in CS2 will be the StarLadder Budapest Major 2025, which will take place from November 24 to December 14. The tournament's prize pool is $1,250,000. You can follow the news and details of the tournament via this link.